COMMISSIONED PROJECT

HumanEye Digital

I began my video production career in Africa.

A small creative agency, HumanEye, gave me the opportunity to collaborate on their portfolio of local hotels and resorts in Egypt. This experience taught me how to work creatively within the hospitality industry and, crucially for this job, how to adapt to a completely different culture."

This project involved creating various content packages for wide range of hotels & resorts, primarily consisting of short videos up to 30 seconds in length. At that time, long before the introduction of Instagram Reels, we recognized that video content was already in high demand and generated the most engagement.